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ÆR is a fragrance ritual for clear moments.

Your mental reset – wherever you need it.

Pure essential oils combined with guided breathing and mindfulness. ÆR is a fragrance-based retreat for simple, short moments in everyday life that helps you clear your mind and arrive in the present moment – for greater focus, inner peace, and mental clarity.

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Modern aromatherapy. Scientifically curated.

  • Science-backed
  • Without additives
  • Long-lasting
  • 100% natural

Modern aromatherapy. Scientifically curated.

The ÆR Circle

Gain access to curated, regular breathwork and clarity sessions – so your thoughts can guide you where you want to go.

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Frequently Asked Questions (FAQ)

What is ÆR?

ÆR is a personal aromatherapy inhalation device that supports your emotional balance. It combines scent, color, and breath into a consciously designed ritual – for clarity, focus, calm, or regeneration – wherever you need it.

How does ÆR work?

ÆR contains a pre-filled 2ml glass chamber with a specially developed blend of essential oils, as well as a cotton wick that releases the fragrance through gentle nasal inhalation.

The scent acts directly on the limbic system – the part of your brain responsible for emotions – and thus supports a specific mental state.

The color of your ÆR case also plays a role: visual stimuli activate the state even before the scent is inhaled.

Is ÆR the same as classical aromatherapy?

Not quite. ÆR is based on aromatherapy, but goes a step further – towards aromapsychology. While classic aromatherapy usually works through room fragrances or body application, ÆR is a portable inhalation device that is used in targeted, short moments to support your emotional state.

When is the best time to use ÆR?

Use ÆR whenever you want to realign yourself. For example:
- Before work or an important conversation
- After a tiring day
- Before falling asleep
- During meditation or breathing exercises
- On the go or in stressful moments

ÆR is not a product for wellness sessions – it is intended for everyday emotional hygiene.

What fragrance blends does ÆR offer – and what effects do they have?

Each ÆR variant is color-coded and geared towards a specific state:


Core – A deep, earthy fragrance (for moments of grounding, clarity and mental centering.)

Dawn – Fresh and brightening (for a gentle start)

Peak – Focused and energetic (for peak performance)

Dusk – Gentle and calming (for peace and retreat)


All blends consist of 100% pure natural essential oils.

Can I refill ÆR?

Yes. ÆR is a refillable aromatherapy device designed for longevity. After approximately 4 weeks, the fragrance intensity decreases – at which point a refill is recommended.

Why is color so important at ÆR?

Colors activate emotional responses even before scent reaches the brain. ÆR specifically utilizes this connection between color, scent, and mental state. Each variant is designed to combine visual and olfactory stimuli – a principle of aroma psychology.

Is ÆR suitable for everyday use?

Yes. The essential oils used are pure, dermatologically safe, and free of synthetic additives. If you are prone to fragrance sensitivity or allergies, we recommend checking the ingredients or seeking medical advice.

Is ÆR suitable for everyone?

ÆR is for people who are ready to pause. Who want to breathe consciously. And who want to return to themselves – not through apps, but through breath, scent, and mindfulness.

Where do you deliver to?

We currently deliver within Germany, Austria, and Switzerland (DACH). You can sign up for our newsletter to be notified as soon as ÆR is available in your country.